Target Apartments for Real Estate leads
Pros - A lot people are living in an apartment not because they want to but they have to. There any many circumstances would have them move to an apartment. Divorce, Widowed, finances and more. For most this is just a temporary stopping place for them until they can get back on there feet, save some money for a home.
There are many list brokers that you can find online to send targeted mailers to these people.
Just go to a primary search engine and type in "apartment list broker" and I'm sure you'll find many. Some of the lists are even broken down into categories, like pet owners, age, gender, kids ...more.
Cons - Some people are living in apartments just to avoid the responsibility of home ownership. It could be that they live beyond their means and will never save enough money to buy a home. Asking the right questions will help you weed these people out so they don't take up too much of your time so you focus on the people that can buy and are serious about home ownership.
Summary - At the end of the day it's all a numbers game. What you want to be aware of, is make sure you target the right audience for the home you have for sale or your target Real Estate market. Keep in mind that all buyers are not equal. Just because someone wants to buy a home doesn't mean they can or even qualify to buy a home.
Ken Spohn is the creator of the Ultimate Real Estate Leads System software and a lead generation's expert. To find out more about the software tool visit. http://ultimaterealestateleadsystem.com